The Fund provides financial support that help the development of audiovisual production in Brno and the South Moravian Region. It also supports creators who invest in the local economy and the local audiovisual industry. With this support, the Fund also ensures the promotion of the city of Brno and the South Moravian Region and the promotion of tourism. The resources are allocated on the basis of various criteria: the way local audiovisual professionals are used, the extent of domestic and international distribution, the amount of money spent in the region or the content and thematic connection of the project with the city of Brno and the South Moravian Region.

The South Moravian Film Fund was established in 2018 and annually distributes financial support in two calls: for the production of audiovisual works and for script development.